How Marketing Automation Can Transform Your Email Strategy

Marketing automation is a really trendy phrase these days in the MarTech world.

It almost sounds as cool as A.I. and machine learning, huh?

Now, if we had to guess, you probably grabbed this book because you’re intrigued by the phrase “marketing automation” and want to learn what the buzz is all about!

Or maybe you’re pretty familiar with the basics but you’d really like to know more about all things marketing automation – including the more advanced capabilities.

Either way, we wrote this book for one reason:

To help you really understand what marketing automation is and how you can use it to get better results for your business.