Best Practices for Email Marketers: How to Maximize Open Rates, Engagement and CTR to Drive More Sales and More Profit.

Regardless of your particular niche or strategy, email is the cornerstone of any business when it comes to both marketing and sales.

As an email marketer, you should already understand the basic customer journey – from the initial lead collection to the nurturing stage, and the continuous communication that’s required to help turn that lead into a first-time buyer, and then a repeat customer.

In this book, you’re going to discover not only the best way to get emails delivered, but also tips, tricks, and best practices to help increase open rates, maximize engagement, and generate more sales through your email marketing efforts.