Industry 4.0 presents opportunities for radical re-imagination of manufacturing organizations for better products, new efficiencies, and more significant profits. So how exactly does this new era impact your customer experience design, or the complexity of your relationships with distributors who might also be your competitors?

This guide provides a snapshot of insights and best practices in four categories that commonly present challenges:

  • Customers: Learn to adapt to evolving buyer expectations
  • Sales: Master increasingly complex distribution channels
  • Operations: Improve and integrate marketing operations
  • Employees: Enroll team members in the digital transformation