Whitepapers

The 7 Biggest Mistakes Manufacturers Make When Launching IoT Products
Technology , Whitepapers

August 14, 2017

The path to creating successful connected products is littered with road kill. Many… read more..
The 7 Most Important Lessons for Marketing to Developers
Technology , Whitepapers

July 29, 2019

Your job is tough: You have to highlight your product’s best features without… read more..
The 9 Ingredients you Need to Create Better Content
Technology , Whitepapers

February 12, 2019

It’s not easy to create great content. Producing delicious content that stands apart… read more..
The ABCs of Customer Experience
IT Security , Marketing , Whitepapers

July 20, 2018

From “actionable insights” to “voice of the employee (VOE)”, there are many buzzwords… read more..
The AdRoll Guide to Account-Based Marketing
Marketing , Whitepapers

July 18, 2017

Account-based marketing (ABM) has become a popular term among business-to-business (B2B) marketers. The… read more..
The Advanced Guide to Agile Marketing
Technology , Whitepapers

October 2, 2017

Any creative team can benefit from adopting Agile practices. But before diving in,… read more..
The Advantages of Moving a Legacy Application to Containers
IT Security , Whitepapers

June 27, 2018

In this white paper, you’ll get a peek into one customer’s initial steps… read more..
The Age of Retail Transformation
Marketing , Whitepapers

May 29, 2018

IDC Corporation recently named PTC as a retail PLM leader in their new… read more..