A Web Content Management (WCM) solution is mandatory for any organization aiming to stay competitive in today’s digital, omni-channel reality. It’s important to understand that a modern WCM must have broader shoulders than the older systems a marketer might have used.
This guide explores the most important features to include in your website platform RFP, including: built-in personalization; privacy and consent tools; multi-site management; automatic upgrades; speed-to-market; scalability and security.
Get the definitive guide to writing a website platform RFP for your global enterprise.